STARTING A SERVICE BUSINESS IS EASY
GROWING ONE IS HARD
It was so simple when it was just you...
Back then, all you needed was a truck and tools, some training and a cell phone and you were in business, just like that.
Maybe you had your nephew build you a website and you started a couple social media accounts, listed yourself on Angie’s List or HomeAdvisor and you were off to the races.
You answered the phone, you managed the books, you did all the work and you took home all the profits.
Fast forward a few years...
You’re working your fingers to the bone to make sure your staff has enough work to cover their costs and, hopefully, there’s some let over for you.
It seems like you’re working harder than ever now, even though you may not be the one doing all the “real” work anymore.
And you can’t remember the last time you went on vacation.
IF THIS SOUNDS LIKE YOU...
You're not struggling to stay afloat, you're making money and you'd like to make more.
You know that, as much as possible, you should work ON your business, not IN your business.
Know Your Numbers
There's no guessing in your business, you know where your money goes and what it does.
You've refined your delivery methods and have a proven track record as solid, trustworthy company.
You know marketing takes a lot of energy and you have more profitable things to get done.
Ready to Grow
You have a clear vision for growth, how big you want to be and how long it will take to get there.
WE'D LIKE TO BE YOUR DIGITAL MARKETING DEPARTMENT
Look, marketing ain't rocket science
But it ain’t exactly Tiddlywinks, either.
Neither is plumbing, or electrical, or landscaping, or whatever it is that you do, to be honest. Any homeowner with an internet connection and a Home Depot card could figure it out, eventually.
But what sets you apart from the average person is the training, wisdom and experience to know how to do exactly what your customer needs, no more, no less.
Anyone with enough time (and money to burn) could try their hand at a few of the hundreds of available methods for getting website visitors and phone calls, such as:
- Article Marketing
- Email Marketing
- Video Marketing
- Social Posting
- Forum Posting
- Social Bookmarking
- Banner Advertising
- Press Releases
- Pay-Per-Click Marketing
- Classified Advertising
- Guest Posting
- Influencer Marketing
- Infographic Marketing
- Organic SEO
- Local SEO
But that’s a waste of time and you have more important things to do.
THE TROUBLE WITH MARKETING
We highly recommend Opus and their ability to shepherd their customers through this process. We also appreciate their patience, resourcefulness, quirky sense of humor and ability to think outside the box!
Frequently Asked Questions
What is this Fast Track Thing?
Fast Track uses a combination of cutting edge Search Engine Optimization (SEO) strategies, coupled with Pay Per Click and/or Pay Per Call (PPC) to get your site ranking fast in organic search and in Google Maps, and to get your phone ringing as soon as possible.
Who is the Fast Track Program For?
Fast Track is incredibly effective for local service businesses, whether you serve clients in-house or off-site. So, we're talking about businesses like mechanics, chiropractors, movers, contractors, plumbers, locksmiths, dentists, painters, that sort of thing.
What If I Don't Have a Website?
Want to know a secret? Google offers a free webpage for your business that is fast, easy and effective. It has no ads, costs nothing and will get ranked in search results incredibly fast (because it's Google's own property). We'll build that page for you and, as always, it's yours to keep.
Is There a Long-Term Contract or Commitment?
Not at all. If you decide, for whatever reason, that you don't want to stay on the Fast Track (and would rather be on the half-fast track, yuck yuck), just let us know and we'll stop working on your behalf to bring you new clients.
How (and why) is Fast Track So Affordable?
We spent a huge amount of time and resources developing Fast Track. Now that we have a system in place, most of the work is just doing the research and plugging in details. That way we can serve smaller businesses that other digital marketing companies might overlook.
Who Else is Doing This Kind of Thing?
All the big local-lead-generation companies are doing pretty much the same thing - only on a much larger scale. Home Advisor, for example, spends almost $3 MILLION per month on PPC. They then turn around and sell those leads to you (and 5-10 other people), at a phenomenal profit.
LET'S DO THIS
Opus Marketplace is an Asheville marketing agency and SEO (search engine optimization) agency. We're based in Asheville, NC and serve clients all over North Carolina, Tennessee, Georgia and around the country. Whether you're looking for an Asheville advertising agency, and Asheville digital marketing agency or an Asheville social media marketing agency, we're here for you.
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