I have a confession to make... I'm overwhelmed as I write this. In all honesty, I don't want to write this article because I have way too many other things to do. However, here at Opus, we're making a concerted effort to practice what we … [Read more...]
Hammers Don’t Work
I have a friend who shares a remarkable hammer story. When he was a youngster, he would often work alongside his grandfather in a well-outfitted wood shop, making bird houses and boxes and such. His grandfather would regularly point out to him … [Read more...]
Seth Godin – Genius and Breaker of Things
Opus Marketplace is a full-service Asheville social media marketing agency with over 15 years’ experience marketing for the web. Want to get heard? Let’s get started! Seth Godin is one of my personal heroes. He has an uncanny ability to pare … [Read more...]
The Innovator’s Dilemma by Clayton Christensen
The Innovator's dilemma provides an excellent explanation on how it’s hard for well-run companies to sustain their success. It may sound like a contradiction, but if a company only listens to their existing customers and improves their product to … [Read more...]
“The Effective Executive” by Peter F. Drucker
As one the most frequently cited books on management since 1967, Peter Drucker’s “The Effective Executive” has offered a wealth of information on productivity, efficacy, and success in business to readers all over the world. Drucker’s book contains … [Read more...]
Interesting Lessons From Zero to One You Can Apply
Zero to One, the business book authored by Peter Thiel, is a self-help manual meant for entrepreneurs. The book has been famous for its profound nature. It is also known as lucid in its articulation of success within the 21st century capitalist … [Read more...]
On “Blink” by Malcolm Gladwell
Opus Marketplace is a full-service Asheville social media marketing agency with over 15 years’ experience marketing for the web. Want to get heard? Let’s get started! Every business person aspires to command a mastery of decision-making, an art … [Read more...]
Lessons from Napoleon Hill’s Think and Grow Rich
Many have taken the leap and have tried venturing into creating their own business. Some have failed, but others are still trying to keep their enterprises afloat. But what does a business owner truly need to grow his business or keep the business … [Read more...]